She’s only just been revealed as Doctor Who’s new companion, but Jenna-Louise Coleman is already being dragged into a sex tape scandal.
The 25-year-old actress’s name began trending on Twitter immediately after her role was announced – and as usual there were plenty of people happy to milk her popularity.
Coleman, who played lesbian Jasmine Thomas in Emmerdale, has had her name exploited by Twitter sex video scammers, software developer Sophos revealed.
Scroll down for Joanna-Louise Coleman in pictures...
Asian porn video websites began Tweeting the actresses' name in links to hardcore sex videos she has nothing to do with, and we suspect er, some people may have fallen for the ruse.
Upon closer examination, Sophos blogger Graham Cluely found the videos were actually masking hidden Twitter follow buttons – resulting in users unwittingly following accounts - a sneaky move known as “clickjacking”.
Cluely said: “Of course, it’s Jenna-Louise Coleman today and will be someone else tomorrow. Twitter spammers are simply grabbing the latest trending topics and shoving them in their tweets in the hope that users will stumble across them and fall into their trap.”
Coleman's new role was unveiled at a BBC press conference on Wednesday, where the actress revealed she was a huge fan of the show, commenting: "I want to get started already."
She added: "Matt Smith did my audition with me. It was fun and I felt like we were in it together."
Asked who her show favourites were, she dug into recent archives, naming Karen Gillan, who is still in the show, and Billie Piper.
It's a big week for Coleman, as she also stars in Julian Fellowes' TV telling of Titanic, in which she plays Annie Desmond.
Her CV also includes Waterloo Road, and the role of Connie inCaptain America: The First Avenger.
Doctor Who's current companion Amy Pond, played by Karen Gillan, is due to leave the show with an emotional exit later this year.
Matt Smith will continue to play the Doctor. He and Gillan were recently spotted filming scenes for the sci-fi show in Mexico and Spain, so we can expect some colourful episodes before Pond makes her final departure.
Series writer Steven Moffat was tight-lipped on the subject at this weeks Royal Television Awards, saying only that he had got "who he wanted" for the role.
In what has become a week of sex tape scandals, X Factor judge Tulisa Contostavlos came clean and admitted she is the person in an X-rated tape she had previously insisted was “100 per cent fake”.
The X Factor judge made the unexpected admission in a YouTube video posted on Twitter on Wednesday.
The seven-minute tape in question, which shows a blonde woman performing a sex act, briefly appeared online, but was removed under instruction from the star's lawyers.
However, in an online confession, Tulisa admitted that it is her in the tape. "To set the record straight", she said, "it is me and an ex-boyfriend sharing an intimate moment."
Joanna-Louise Coleman in pictures...