Today is National Cleavage Day, where women are encouraged to bare part of their breasts on social media to be oogled at by complete and utter strangers.
It probably goes without saying, but as ardent feminists here at HuffPost UK Lifestyle, these kind of objectifying and debasing social media trends make our blood boil (see also: Steak and Blow Job day).
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So we decided to celebrate #NationalCleavageDay the best way we know how - by taking the piss.
And it wasn't long before our lovely readers started posting their own anti-National Cleavage Day selfies. Tweet us @HuffPoLifestyle and we'll add yours to the piece.
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