Take that, Seoul!
Yes, South Korea's measily 31.9m tall Lego tower has just been beaten by the Brits at Legoland, Windsor.
The new Tallest Lego Tower In The World (Official) now resides at the Berkshire theme park, which previously held the world record in 2008. It's a whopping 32m tall, is made up of over 500,000 Lego bricks and took hundreds of volunteers four days to make.
Take a look at the photos below, kicking off with Lego master builder Per K Knudsen placing the final pieces - nine Team GB Lego mini figures - on its summit: