Facebook was on Thursday awash with the revelation that Llwchwr Town Council is considering purchasing a colour photocopier.
The news-in-brief item, published by the South Wales Evening Post, totalled just 54 words over the course of three punchy paragraphs.
Though most journalists would consider it a perfectly reasonable space filler, the sheer mundanity of it saw the piece shared almost a thousand times.
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Here are a few of our other favourite NIBs, headlines and stories.