Balenciaga debuted its autumn/winter 2016 collection at Paris Fashion Week on Sunday 6 March, but not a single black model walked the runway.
Some critics have put the reason for this exclusion down to the man new at the helm of the brand - Vetements head designer Demna Gvasalia, Balenciaga's replacement for Alexander Wang.
Journalist Tahirah Hairston noted that Gvasalia "has a history of excluding models of colour from his runway shows" - since the debut of Vetements in 2014, he hasn’t featured any black models on his catwalks..
"When Wang worked at Balenciaga, he included at least one model of colour on the runway," Hairston added.
Prominent casting director James Scully, who has worked on shows like Stella McCartney and Carolina Herrera, also spoke out about the show, taking to Instagram to express his disapproval.
"So if you're the designer the whole world is looking to right now, how great that your message is one of exclusion - which is never in fashion," he wrote.
"It must feel like a slap to all of the people of colour who line up to buy your clothes that your message to them you don't see them in your world. Two strikes out.
"And the award for most anticipated and biggest disappointment at once goes to...... Demma Gvasalia."
SEE ALSO:
Jourdan Dunn Wants To Change The Conversation About Race And Fashion
Maybelline Accused Of Only Selling Makeup For 'White Women'
Leomie Anderson's Shocking Tweets Reveal The Struggles Black Models Face
Sadly Balenciaga wasn't the only show to exclude black models. NY Mag revealed that Junya Watanabe, Ann Demeulemeester, Undercover, and Veronique Branquinho did not use a single black model either.
As Hairston put it: "At a time when diversity is one of the fashion industry’s biggest problems, this is a step back."
The Huffington Post UK has reached out to Balengiaca for comment.