What do you do with a spare 10,000 iPhones? Why, set them up like dominoes and knock them over, of course!
That's what animation wizards Aatma Studio did. Well, sort of.
Because there's a clue in the fact that Aatma Studio are all about animation.
“Except for the first iPhone that is set off, every other phone you see is computer generated," Pramod Modi Shantharam, the studio's CEO and animation director, told Mashable. "We modelled, animated and rendered the CG phone where the footage was first motion-tracked and the CG phone was composited over it.”
Impressive, no? Almost as impressive as making a real domino run out of 10,000 iPhones.
(Via Viral Viral Videos)