Ladies and gentlemen, meet Pourmohseni Hadi.
Mr Hadi, from Italy, was so fed up with the problems besetting his £100,000 BMW M6 - and, he says, Italian and German mechanics' refusals to fix them - that he got his car delivered to the Frankfurt Motor Show and staged a little protest.
A protest that took the form of him and his friend smashing up the stylish, expensive and seemingly problematic car in question.
Naturally, the crowds gathered - and now the resulting YouTube video has nearly 1.5m hits - so we think it's safe to say their protest worked.
No word yet on how they got home from the motor show, though.
(Via Viral Viral Videos)