CNN’s Reliable Sources newsletter on Monday marked the rebranding of Twitter as “X” in a morbid way.
“Bye bye, birdie,” the email that covers the media began its report on the news, which it styled in the form of an obituary.
Twitter had played “an outsized role on society by serving as a digital town square” until it “was killed by its unhinged owner Elon Musk on Sunday,” the faux eulogy said. “It was 17 years old.”
“A zombie Twitter, known only as X, reluctantly endures,” the email continued. “A warped and disfigured platform, X marches on like a White Walker, an ugly shell of its former self under the command of a loathsome leader.”
The spoof obit described X as a platform where “identity verification no longer exists and impersonation is only a paid subscription away,” where “journalists are banned and smeared while the most repellant and dishonest voices are elevated” and where “the rules are unclear and content moderation is largely an idea of the past.”