Marks and Spencer wants you to enjoy its “love sausage” this Valentine’s Day. Yes, really.
In what may be the most mind-boggling tweet of 2019 so far, the store adored by the nation’s nans asked: “Are you ready for our Love Sausage?”
It went on to encourage the general public to “say it with sausages”, and tag who you’ll be sharing your “love sausage” with on the 14th Feb.
To top things off, M&S shared a photo of the product surrounded by tea lights and rose petals. As you do.
The good people of Twitter were shocked at M&S’s innuendo:
Some expressed confusion and disbelief:
While others said M&S has won at Valentine’s Day:
You can get your own bacon-wrapped love sausage in stores from 8 Feb for £5 (eggs not included).
Remember, it’s not just any love sausage, it’s an M&S love sausage.