Microsoft's Xbox division is in a strange position - it's coming off six years' leading the console race and 80 million Xbox 360 sales, and the launch of its new Xbox One which by all accounts has also been a success.
(And then there's Titanfall. Oh man.)
That said, the company has already fallen behind the PS4 in terms of sales, its Kinect motion-gaming peripheral is struggling to justify itself... and now the chief product officer for the entire team has just left.
Marc Whitten, CPO of Xbox, will leave Microsoft the company has said.
Whitten will join Sonos, the wireless audio company, where he will be chief product officer.
"I have had the extreme pleasure over the last 14 years to work on the greatest product with the greatest team and for the greatest community," said Whitten in a statement.
“Xbox is so special because of the amazing team I’ve had the opportunity to work with and because our fans are the most incredible fans on the planet. It has been the highlight of my career to work on a product so loved. It’s incredibly tough to leave but I am confident the best days are ahead for Xbox fans, in the capable hands of a very talented team."
Terry Myerson, the executive vice president who oversees Windows, Xbox and Windows Phone, will take over while Microsoft looks for a replacement.
"I’m thankful for Marc’s leadership on Xbox and the incredible team he’s helped build," Myerson said. "I look forward to working with Yusuf, Phil and the rest of the team to find a great replacement."