Nike+ Fuelband SE: Upgraded Fitness Tracker Adds Sleep Mode And Colours (PICTURES)

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Nike has unveiled a new update to its popular Fuelband fitness tracker.

The Nike+ Fuelband SE retains the same styling and LED display as the previous version, but adds new colourful accents, more features and a redesigned interface.

The new band is also cheaper than before, at £95 (with pre-orders already underway).

Key features of the Fuelband SE include:

  • Improved water resistance (though not to swimming standards)
  • Colour accents (pink, green, black and crimson)
  • 'Double tap' to display time
  • Improved calibration can now track cycling, running, rowing and yoga
  • Bluetooth 4.0 for instant data via iOS
  • 'Be active' reminders and session markers
  • 'Win the Hour' alert to encourage you to move if you're missing your goal
  • Sleep tracking

Since its release in 2012 the Fuelband has won fans over with its simple, one-button interface and integration with the 'Nike Fuel' ecosystem.

And despite an ever-more competitive range of similar products hitting the market, Nike is confident that the original design still resonates.

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Nike said the new Fuelband and app were "designed to inspire and motivate athletes at every level".

"We continue to innovate around the Nike+ ecosystem to deliver the very best experiences for our consumers, motivating and inspiring athletes at all levels," said Stefan Olander, Nike's VP of Digital Sport.

"The Nike+ Fuel Lab, along with new Nike+ FuelBand SE and Nike+ Apps significantly enhance our NikeFuel platform."