Rumours Sephora is set to open a store in London first set our pulses racing in September and now a company spokesperson has done little to bestill our beating hearts.
Speaking to The Huffington Post UK on Wednesday 5 October, the spokesperson said they are “choosing not to comment” on the reports currently circulating.
Unsatisfied, we turned to the people at Westfield, Stratford - the rumoured location of the new store.
We asked whether they could confirm that a Sephora branch would be opening and they replied:
“No.”
When probed is that “no, a store won’t be opening” or “no, they can’t confirm whether it’s true,” they said:
“We cannot confirm whether the rumours are true.”
Which in our books can only mean one thing....