Despite the grey, miserable weather, the shops are currently filling up with holiday wear ahead of May's summer collection clothing releases. Bikinis, tankinis, one piece swimsuits (horrifically also now being referred to as 'monokini's - ugh), whatever your bathing preference, and whether you're looking for performance or just poolside posing, there's a style to suit. Here are my favourite swimwear picks...
Muther Of All Things
Byron Bay-based brand which fuses fashion and function to produce beach party-worthy wet fashion pieces for their muse, the 'modern day surf diva'. Muther of All Things' cool collections boast a fantastic use of print, sporty cuts and fabrics, plus some unique, wearable styles like the wetsuit jacket pictured above.
View the collection at mutherofallthings.com and they'll be available at Urban Outfitters in the UK from this Summer
Bordelle
Best known for their stunning, 'luxury S&M' lingerie, as worn by some of the sexiest women in the world, from Beyoncé to Madonna, British bodywear brand Bordelle has branched out into swimwear. By applying their iconic bondage detailing - which includes 18k gold rings - to a range of sleek, stretch jersey pool pieces, Bordelle have created a cinematic swim collection that's pure Bond Girl gritty glamour.
Shop online at www.bordelle.co.uk
Marks & Spencer
Yup, these fashion forward, Helmut Newton-esque designs really are from British High Street favourite, M&S. These striking monochrome onepieces are my personal favourites from their affordable new season swimwear collection but if you prefer more of a pin up style, be sure to check out their range of bikinis too - there's an adorable blue gingham number that's just so Marilyn.
Available from Marks & Spencer stores and online at www.marksandspencer.com
Rigby & Peller
Royal Warrant holders, Rigby & Peller - whose matriarch June Kenton, Corsetiere to H.M. Queen Elizabeth II, took over from the founders, Bertha Rigby and Gita Peller in 1982 - is currently celebrating its 75th anniversary. Understandably renown for its high-end off the peg and bespoke, made-to-measure lingerie, their swimwear is equally as attention-worthy, particularly from those who prefer a more structured, supportive swimming costume.
Available from Rigby & Peller stores and online at www.rigbyandpeller.com