She's become famous for her spot-on style at her book launches and, it seems, Gwyneth Paltrow knows exactly how to dress for ALL kinds of in-store appearances.
The actress was looking summer-cute in a pair of fitted white cropped trousers as she attended the Apple Store Soho Presents: Meet The Developer Gwyneth Paltrow Goop City Guides in New York.
She teamed the trousers with a V-neck black top for a monochrome look, and added strappy sandals for a further splash of sex appeal.
Like it? We think it's relaxed but perfect daywear glam.