'The Voice' UK 2017: New Series Twist Revealed By Host Emma Willis

'It’s going to be a good thing for the show.'

Emma Willis has revealed a new twist for the upcoming series of ‘The Voice’, and it sounds like things could be about to get a lot more brutal for next year’s batch of hopefuls.

In previous series of ‘The Voice’, the competition opens with blind auditions, where all four coaches have to judge a contestant purely on their voice.

If they like what they hear, they hit a button and their chair will rotate, revealing the identity of the contestant, with all four getting to take a glimpse at the end, regardless of whether or not they’ve said ‘yes’.

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'The Voice'
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However, Emma has dropped the bombshell that this time around, only coaches who are interested in a contestant will get to see them, which she thinks could make for far more honest critiques.

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Emma Willis
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Blind auditions began in Manchester earlier this week, though it’s fair to say the coaches had a tough time all smiling at the same time as they had their first photographs taken together.

‘The Voice’ will make its ITV debut in 2017.