There were more than 4.2 million Tweets sent throughout #DeadlineDay, as Twitter erupted into life with speculation, debate and confirmation.
MOST-DISCUSSED PLAYERS
Radamel Falcao’s dramatic deal to @ManUtd dominated conversation, with more than 1.5 million Tweets related to Falcao during the 24 hr period. The most talked about players on Twitter from midnight to midnight were:
1. Radamel Falcao (@Falcao), 2. Danny Welbeck, 3. Javier Hernandez (@CH14_), 4. Daley Blind (@BlindDaley), 5. Tom Cleverley
Perhaps unsurprisingly, the most-discussed individual off the pitch on #DeadlineDay was Arsene Wenger. In fact, it was only the deals including Falcao, Welbeck and Hernandez that generated more Twitter conversation on the day than Wenger.
MOST-DISCUSSED MOMENTS
The biggest peak in Twitter conversation during the 24-hour period came at 22:58 GMT, with more than 21K Tweets per minute (TPM). The spike can most likely be attributed to the anticipation of the deadline passing just minutes later at 23:00.
The second most-tweeted moment of #DeadlineDay came at 20:31 GMT with more than 11K TPM, moments after Daley Blind’s transfer to Manchester United was confirmed.
MOST-USED HASHTAGS
#MUFC, #TransferDeadlineDay, #DeadlineDay, #SkyDeadlineDay, #AFC
BREAKING NEWS
The official confirmation of Danny Welbeck's transfer to AFC came first on Twitter
DATA VISUALISATION
Twitter data recorded between July 1st and August 22nd reveals how a selection of the major European summer transfers have been discussed geographically. This visualisation tracks conversation based on the cities that the relevant buying and selling clubs are located in.
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