As China opens its doors to thousands more tourists each year, the local entrepreneurs are responding with alacrity.
This week, a panda-themed hotel opened in Sichuan, China.
According to China Daily, the interior and exterior of the hotel is fitted with panda-related decorations and is the first panda-themed hotel in the world.
The manager of the hotel, which is located at the foot of Mount Emei, told China News: "I hope that all of these pandas will help people to return to nature, and find simple and true happiness."
Tourists regularly flock to the giant panda sanctuaries in southwest Sichuan province of China, where more than 30% of the world's highly endangered breed are situated.