We just had to draw your attention to this genius new advert to mark the launch of Westfield Stratford shopping centre, which zooms through 100 years of style in just 100 seconds.
Two dancers waltz, jive and rave their way through the decades, in everything from fringed Flapper frocks and swinging Sixties minis, to Hippie-fashion flares and Eighties punk garb.
In short, it's great. Watch it.