Former glamour model Katie Price has been made a panellist on Loose Women - and plans to be "the most outspoken of them all".
The TV personality and businesswoman, previously known as Jordan, will join the panel from Tuesday January 5.
In a promo clip for the ITV show, she is shown dressed as the Wicked Fairy from her recent pantomime, Sleeping Beauty. She asks her dressing-room mirror: "Mirror, mirror, on the wall, who's the most outspoken of them all?"
"You are, Katie," it replies.
She then warns: "You bet I am. I've got a wicked new job as a Loose Woman, so love rats watch out! Badly behaved celebs beware, because it's all about opinion and I won't be holding back!"
Price, 37, appeared twice as a guest panellist earlier this year, and will now feature once a week to discuss the stories of the day.
She said: "I'm so excited to be joining the Loose Women panel in January. I've always been a huge fan of the show because it's about real female opinions.
"I'm joining a fantastic team and, as usual, I won't be holding anything back."
In the clip for the show, she adds: "The Pricey's always right" - while her new co-panellists reply: "Oh no you're not!"
Sally Shelford, editor of Loose Women, said: "Katie Price has all the ingredients of a brilliant Loose Women panellist: she's frank, feisty and not afraid to voice her opinions, together with being a successful businesswoman and inspiring mum.
"The Loose Women team can't wait to welcome her as an official presenter in the new year."