Contributor

Jasmijn de Boo

CEO, SAFE NZ

Jasmijn is the chief executive officer of The Vegan Society, the oldest Vegan Society in the world (established 1944). Jasmijn holds an MSc in animal behaviour and welfare, and a PGCE. She has advocated humane solutions to harmful animal use in education and research, and has led animal welfare education and research programmes worldwide since 2000.