Rapper Craig Mack has died, multiple US outlets have reported.
New York Daily News were the first to announce the sad news, reporting that the rapper died after suffering heart failure at a hospital near his South Carolina home on Monday (12 March).
Craig Mack became the first rapper to release an album under P Diddy’s Bad Boy Records label, when ‘Project Funk Da World’ came out in 1994.
Its standout hit was ‘Flava In Ya Ear’, which made it into the top 10 of the Billboard Hot 100 chart.
Following news of his death, a number of his contemporaries have paid tribute online with DJ Scratch writing: “I cannot believe this dude is gone. He just reached out a couple of weeks ago for me to speak on his documentary about his life. Rest In Peace Lil Bro.”
After the release of ‘Project Funk da World’, Craig parted ways from Bad Boy Records and his second album came three years laters, in 1997.
Unfortunately, it didn’t live up to the success of its predecessor, and the rapper later retired from the public eye. However, in 2017, he released a new album, ‘The Mack World Sessions’.
Watch the video for ‘Flava In Ya Ear’ below: