Baz Luhrmann Erdem x H&M: Take A Glimpse Behind-The-Scenes Of 'The Secret Life Of Flowers'

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The long-awaited Erdem x H&M collection was showcased on 18 October in LA, with a striking accompanying video by Baz Luhrmann called โ€˜The Secret Life Of Flowersโ€™.

Now, the team behind the collaboration has revealed a behind-the-scenes video to keep audiences dreaming of eerily beautiful mansions and ethereal floral garbs.

HM

The collection was well-received and has already been spotted on celebrities including Alexa Chung and Zendaya.

The aesthetic is a nod to high-low styling, one of 2017โ€ฒs most prominent trends, and features prints and patterns synonymous with autumnal dress: animal, plaid, gingham and teed.

Not to mention Erdemโ€™s signature floral motifs, which elevate the high-street garments.

Luhrman explained that fashion is integral to character building as โ€œclothing is the very beginning of the DNA of who a character isโ€.

In case you missed the original narrative, in which a group of pretty young things are seen frolocking around a stately home with a โ€œMiss Havishamโ€ character in affordable couture, you can watch the video below.

โ€œItโ€™s a metaphor that out there in the world thereโ€™s a bit of a storm coming,โ€ Luhrman explained.

โ€œWinter is coming. Itโ€™s harsh out there and here in Reddham Gardens the things that really matter are kept growing in an eternal spring.โ€

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