Gemma Collins Features In A New 'Orange Is The New Black' Promo And No, And We're Not Really Sure Why

And now for some completely random news.

Netflix have secured the services of Gemma Collins to help them promote the new series of ā€˜Orange Is The New Blackā€™.

And before you ask, no weā€™re not sure why either.

In a bizarre coming together of two pop culture references, The GC meets the ladies of Litchfield in a new promo video for the hit series.

Gemma Collins stars in a new 'OITNB' promo
Gemma Collins stars in a new 'OITNB' promo
YouTube

Now, with Gemmaā€™s popularity on the internet as the Queen of Memes, Netflix probably thought they were on to a winner by featuring her as a new inmate, but the result is just a bit... well, odd?

That said, we did enjoy the ladiesā€™ dig at her short-lived spell in the ā€˜Iā€™m A Celebrityā€™ jungle, as well as Gemma paying hommage to *that* iconic dress with her take on the prison uniform.

Turns out though that we werenā€™t the only ones left totally baffled by the whole thing...

I just want to know what Gemma Collins is doing in OITNB pic.twitter.com/q41A1m0Sm4

ā€” ollie t (@olstaylor) July 18, 2018

Did I acc just see that Gemma Collins is on oitnb cause honestly just what the fuck

ā€” ellie (@ellieindoire) July 18, 2018

Whats the connection between gemma collins and OITNB. I dont get it. What are you doing @netflix just bring back #OITNB pic.twitter.com/9lBJOTUFTN

ā€” Kate (@strawberriek8) July 18, 2018

Iā€™m v confused about the Gemma Collins oitnb situation

ā€” julia (@julia_lezzi) July 18, 2018

Why have i just woke up and seen Gemma Collins in OITNB

ā€” soph (@sophsspaulson) July 18, 2018

Gemma Collins is in orange is the new black??? What is this what the actual...

Netflix I think you need a long hot bath and a lie down šŸ˜† #OITNB

ā€” Rach šŸŒø (@rach_alice_) July 18, 2018

Gemma didnā€™t seem to care too much though as she said being flown out to New York to film the promo was a ā€œpivotal turning point in my career and lifeā€.

Posting a photo on Instagram, she said: ā€œI just couldnā€™t believe it when I got the call to do this .... what an honour it was to be flown to NYC and to film with @netflix and the OITNB cast it really was a pivotal turning point in my career and life, and the GC toaster ....available soonā€

The sixth series of ā€˜OITNBā€™ will be available to stream from 27 July and picks up following the cliffhanger at the end of the last run.

The final episode saw the prisoners lose their stand-off with the guards, who blew their way into a secret hideaway where the final 10 inmates were hiding.

The group included fan favourites Suzanne, Taystee, Red, Alex and Piper and their fates were left unclear, while Officer Piscatella was accidentally shot dead by the SWAT team.

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