Women In Japan have been encouraged not to apply makeup on trains by a Tokyo railway operator.
Tokyo Corp released the video above, which features a woman confronting two fellow passengers who are putting on makeup during their commute.
“Women in the city are all pretty,” she says to the camera. “But they can be ugly sometimes.”
“Why can’t you do that before leaving home?” she asks the women applying makeup. “Your transformation has been witnessed”.
The Telegraph’s Tokyo correspondent Julian Ryall revealed the video is part of a wider campaign by Tokyo Corp asking train-users to have more consideration for other passengers (a previous video warned of the dangers of being distracted by your mobile phone while on the platform).
Ryall also reported that the new clip has “polarised opinion in the country” and that many people are leaving “angry” comments on Japanese news websites, which have published it.
Apparently some women are now asking for Japanese men’s unpleasant train habits - which they claim includes nose picking, looking at pornography and being aggressive - to be targeted instead.