'Loose Women' Viewers Accuse Show Of Trying To Score Ratings With ‘Uncomfortable’ Kim Woodburn Interview

Attempts to settle her and Coleen Nolan's feud failed.
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‘Loose Women’ viewers were left feeling uncomfortable on Wednesday, as a row between Kim Woodburn and Coleen Nolan plunged the show into chaos.

Bosses brought former ‘How Clean Is Your House?’ star Kim onto the show to bury the hatchet with regular panellist Coleen, after they famously fell out on ‘Celebrity Big Brother’ last year.

However, things between the pair boiled over, with ugly scenes unfolding on the ITV daytime show.

Kim Woodburn launched an attack on Coleen Nolan on 'Loose Women'
Kim Woodburn launched an attack on Coleen Nolan on 'Loose Women'
ITV

The panel - made up of Coleen, her sister Linda, Janet Street Porter and Linda Robson - had been pressing Kim on her treatment of Coleen in the house, and the two women could not agree on who was in the wrong.

As Coleen received support from her co-stars, Kim then became tearful as she attempted to defend herself, but refused to accept comfort from the women.

“She’s hard as nails. She’s a con artist,” Kim said of Coleen.

Getting up from her seat behind the desk, she shouted: “I wouldn’t want to sit and talk to lying trash like you.”

“Well I think that’s sad,” Coleen replied.

Addressing the audience, who had begun booing Kim, she continued: “You think what you like. She’s a horrible person.”

Coleen Nolan was shocked by Kim's comments
Coleen Nolan was shocked by Kim's comments
ITV

As Coleen’s co-stars insisted she “was not trash” and that Kim was “showing her true colours”, she claimed Coleen had “bullied” her in the ‘CBB’ house.

She then continued to call her “trash” before walking off set, as Coleen attempted to throw to a commercial break.

After they returned from the adverts, Coleen told viewers Kim was being looked after by members of the production team, while Linda admitted she was “shaking” from the incident.

The whole episode left fans of the show questioning why the two had been brought together for such an uncomfortable showdown:

#LooseWomen @loosewomen you just go too far to boost your ratings. Very uncomfortable watching Kim Woodburn in distress on live tv. Shameful tv ratings stunt, especially after that stunt you pulled with getting Chris to look in a mirror on live tv despite his body image issues.

— Dale McEwan (@DaleSMcEwan) August 29, 2018

Why do the producers of @loosewomen think it's entertainment to pit two women against one another? No one should be proud of themselves #LooseWomen

— Jordon-Lee (@JordonLee) August 29, 2018

I think the Kim Woodburn interview should have been ended much sooner - very uncomfortable watching for lots of reasons @loosewomen #loosewomen

— Debra🌻 (@sunflowerdeb16) August 29, 2018

@loosewomen is very uncomfortable to watch 😱 why pay Kim to come on and bully the panel, scream and shout just for ratings. Poor @NolanColeen and @LindaRobson58 #LooseWomen

— Sarah (@Sarahjfenwick) August 29, 2018

I'm known for my taste in awful TV and there are very few things I turn off, but #LooseWomen is absolute trashfire. Not entertaining; just awkward, hypocritical, and embarrassing for everyone involved.

— Jenni Brown 🍉 (@madebyjenni) August 29, 2018

How was that ever going to go well?
Kim v's a whole panel.
I'll admit I'm amused and entertained by the "characters" they put in CBB but there's often some kind of battle going on behind all that personality and really I hope Kim is okay #loosewomen

— Saranne PB (@Saranne_PB) August 29, 2018

#LooseWomen Can’t stand this programme but the channel was on when I turned on my tv. What the fuck did I just witness? You all as grown women should be ashamed of yourselves pic.twitter.com/5AKrqAMrHM

— julie pike (@jpikey66) August 29, 2018

“Let’s move on, we’ve got the desperate ratings we needed...” #loosewomen

— Put The Te11y On 📺 (@putthetellyon) August 29, 2018

#LooseWomen if this #kim thing wasn’t staged @ITV should be embarrassed that was not entertainment, all time low for them!! Hope you feel better soon

— snowman (@Manda1L) August 29, 2018

I would be very interested to hear how conversations between #kimwoodburn and the producers of #loosewomen went before she appeared today! Totally meaningless waste of several minutes of my life.

— Geoff Dunning (@GeoffDunning) August 29, 2018

All time low for #LooseWomen
Shame on you

— Dawn Williams (@dawn79_dawn) August 29, 2018

Producers head should roll on that one. Whose idea was it to bring KW on knowing what she is like!! That will make matters worse #LooseWomen

— Dawn Williams (@dawn79_dawn) August 29, 2018

In response to viewers’ concerns, a ‘Loose Women’ spokesperson told HuffPost UK: “Kim agreed to come onto the panel today at the invitation of the producers on the understanding it was for a reconciliation with Coleen.

“Kim becoming upset was never the intention and the panel did endeavour to comfort her.”

They added: “She was offered counselling after the show, which she has declined.”

‘Loose Women’ airs weekdays at 12.30pm on ITV.

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