Rishi Sunak’s latest attempt to paint Labour as the party of high tax backfired on social media last night.
The prime minister posted on X (formerly Twitter), claiming: “You name it, Labour will tax it.”
The claim has been at the forefront of the Tory attack plan over the last six weeks, despite Labour’s repeated clarifications that they will not raise income tax, national insurance or VAT.
And it seems the electorate are now sick of it.
So many social media users chose to take Sunak’s words literally, by reminding him of all the negative headlines he and his party have generated since he got into No.10 – and suggesting they get taxed instead.
People reminded him how he is the wealthiest person to ever to live in No.10 Downing Street....
...of his incredibly rich wife Akshata Murty....
...and of their shared £651m fortune together...
....Others reminded Sunak that his father-in-law owns an enormous IT company, Infosys...
...and that his wife used a non-dom status which meant she did not have to pay tax on her overseas income from Infosys (a privilege she has since given up), as well as Sunak’s now-disused green card...
... some also recalled stories of the PM’s own domestic luxuries...
....Sunak’s billionaire in-laws....
...and the ex-Tory Party chair Nadhim Zahawi, who was accused of breaching the ministerial code over his tax affairs...
...as well as the polls predicting the Tory party could end up with a historically low number of seats come Friday...
...and the Conservatives’ recent record....
...the Conservatives’ electoral tactics....
...the five Tory prime ministers the UK has had in the last nine years....
...the long list of recent Tory scandals...
...and finally, the Conservatives’ own plans, which have already taken the country’s tax burden to a 70-year high.