food waste
It could save more than 100 million pints from being wasted annually.
It's an inspired solution.
Around 8.4 million people in the UK live in food insecurity.
Bags of "magic carrots" will be given out in UK stores.
'Supermarkets are deluded in terms of what people will and won't buy.'
We waste far too much food in the UK.
"Factory farming isn't in their vocabulary."
Customers will pay what they can afford for products.
SO much more could be donated to charity.
'There is now no stigma attached to throwing food away.'