Piers Morgan
'This is our lives, this is every day, not just a four minute segment.'
He claimed he is 'gender neutral phobic'.
We know who wears the trousers in this TV relationship.
Could this election Lose Itself please?
ITV's breakfast show hasn't always been a big hit.
Love him or hate him - it seems Piers has made a positive difference.
No sign of stopping.
Politicians be warned.