Soccer

After more than two weeks trapped in a flooded cave, all twelve boys and their football coach have finally been rescued.
Literally everywhere I go, everyone, regardless of their age or sex, is talking about football. Conversations in cafes and restaurants that one used to be eager to eavesdrop on are no longer worth craning your neck to hear'
The meme is like a balloon, growing bigger and bigger until eventually it bursts to the past tense